Suite of Services
Strategic Planning
- Long-term, strategic business planning for sustainable market growth
- Competitive market analysis to identify growth opportunities for the brand
- Problem solving for importation, distribution, marketing and branding issues
Business Development (domestic and international)
- Development of go-to-market strategies tailored to the U.S. market
- Identification of buyers (importers, distributors, key trade accounts) who would be ideal channel partners
- Showcasing your brand to a significant list of potential buyers
- Development and execution of national trade and consumer marketing programs, such as brand loyalty, brand ambassador, social media, media/key influencer outreach, and brand concept and packaging development
- Development and execution of direct-to-consumer programs, such as customer acquisition, customer communications, channel management and metrics, outreach and marketing, and staff assessment and training
Financial Modeling
- Development of pricing models and strategies
- Direct-to-consumer and retail strategies
Organizational Assessment and Development
- Sales team assessment
- Organizational structure design
- Recruitment, training, and mentoring of key U.S. staff
Operational Support
- Navigation of compliance and licensing requirements
- Logistical support with importing, distributing and sampling